Social media is the go-to service for online marketing these days, but there’s still a lot of value in email marketing services like newsletters, flyers, advertisements and deals. Literature that’s delivered via email allows you to deliver more in-depth information than Twitter affords, and you can also customize [...]
December 6, 2012
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We talk a lot about customer service. In fact, if you look at customer service closely, you’ll find that customer service is inevitably tied to every action we perform in the professional world. The old definition of “customer” doesn’t cut it anymore. No longer are customers merely clients [...]
December 6, 2012
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Everybody makes mistakes, even seemingly infallible business behemoths. The problem is, when said industry goliaths trip, the ground shakes for miles around. It’s not that mistakes and failure are things to be feared—in fact, if it happens in measured amounts, failure can be an important stepping stone to [...]
December 5, 2012
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As both entrepreneur and management consultant, it's consoling to see that many modern professionals are resourceful and capable individuals able to move mountains, even while operating under tight resources and extreme constraints. But at the same time, it's also curious to note that one common error - easily [...]
December 5, 2012
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Success can be elusive, but it’s not impossible to grab. After all, there are many roads to follow, and there’s no single ingredient list that will get you there without a hitch. But with that in mind, success stories still share some common traits. It pays to mind [...]
December 5, 2012
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A common topic that seems to come up more and more in the business world is strategic innovation. Leaders and managers often wonder how to deal with change management since the world is constantly in flux and everything is changing at a brisk pace - including markets and [...]
Whether you're a business executive, marketing professional or sales team manager, you don't need a public speaker to understand that successful relationships are the fundamental building block of business today. In The Relationship Economy - a world where abundance, not scarcity, is the challenge as it once was [...]
December 5, 2012
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Are millennials the screwed generation? Critics in major media certainly seem to think so. Less wealth and stability, harsher job conditions, a growing move away from home ownership and marriage... certainly, few would argue it's a party out there for the generation just beginning to enter today's business [...]
December 5, 2012
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People like to say that they’re in the “relationship business,” and to be honest, many of us are. But maybe our connections with our clients and potential clients are better described as belonging to a “relationship economy”—a system that needs to work two ways, with equal give and [...]
December 4, 2012
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Every single one of us—professionals, teachers, students, administrators, executives, assistants—faces the need to get more done in less time. The world’s moving at a faster pace, and everything is becoming increasingly hectic. It oftentimes feels like time slips away from us and doesn’t offer any reward in turn. [...]