What do you need to know to successfully lead in business and more effectively communicate with Generation X? We had a chance to speak with several top experts and thought leaders on Gen X while researching bestselling book Millennial Marketing: Bridging The Generation Gap – and their answers [...]
Business travel trends are a hot topic around here. With 74% of companies reporting a new strict travel safety policy for employees according to a survey from the Association of Corporate Travel Executives, it begs the question: What's driving this new level of security? It may help [...]
What will the next year bring from Apple in terms of software and devices? And what is today's most important business travel trend to be aware of? Fox Business' national morning show, Mornings with Maria, asked us to dust off the crystal ball...
What's the secret to winning with public relations?? And how can you manage a brand in crisis?? Fox Business invited us to weigh in.
May 30, 2018
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Want to give your career a shot of adrenaline, send job prospects soaring, and open more professional doors than ever before, even if you feel that you’re stalling out or stuck in your current position? As a new infographic reveals, all you have to do to get ahead [...]
If you are striving to move up the ranks or if you are an already a leader trying to sharpen your talents, it pays to consider 10 skills every leader needs to have to succeed. Your next step to consider: Which talents do you need to work on? [...]
What do tomorrow’s leaders need to know to work more effectively with every generation in the workplace, and better engage generations such as Baby Boomers? Quite a few things, it turns out, as we point out in recent bestselling book Millennial Marketing: Bridging the Generation Gap. To learn [...]
Millennials are digital natives, having grown up in a world of 24/7 online connectivity and social networks their entire lives: They think, act, and operate differently than any generation that has grown up before. But as we explain in our bestselling book, Millennial Marketing: Bridging the Generation Gap, [...]
Planning an effective social media strategy is essential for modern-day businesses, an idea we elaborate on further in our bestselling book, The Business Etiquette Bible. But what does it take to create the kind of campaign that truly connects? It’s a good question – and one we’ll aim [...]
Generation X—also known as Gen X—is the official moniker for the generation that followed Baby Boomers and continues to reshape the world around us as we speak. These working professionals are highly entrepreneurial, highly motivated, and highly determined to create a positive impact in their communities. But what [...]