Like major brands such as Apple, Nike and Home Depot, from job-seekers to established professionals (and of course influencer marketing and social media marketing firms), everyone is the business of marketing something. In today's trust-based business world — a world based on what we call the relationship economy [...]
Building trust with an influential audience, as you've seen in previous chapters, doesn’t happen overnight. (Amazon's years-long battle to generate a sizable profit helps underscore this point.) It occurs in little fits and starts, beginning as you start to show people that you’re on their side, and eventually [...]
Taking the time to provide great customer service is critical to the success of your business—at least, it is if you want to inspire repeat customers. According to the book Outside-In: The Power of Putting Customers at the Center of Your Business, by Harley Manning and Kerry Bodine, [...]
What is influencer marketing? It's among the most common questions you'll find marketing and social media speakers being asked. Allow us to explain - and explain how you can use it more effectively to drive business growth for your organization. It may help to consider that today's marketing [...]
As customer service speakers, experts and executives know, providing quality customer service has become more than just a given, or common courtesy. It’s evolved to become a core necessity in the age of abundance and commoditization, where dozens of competitors are literally just click or a call away. [...]
As any customer service expert can tell you, good working relationships with customers and colleagues are extremely important. But great ones are even better. Your clients are the lifeblood of your business, so developing and cultivating a healthy relationship with them is key to your success. A side [...]
Executive leadership keynote speeches, training classes and workshop courses are now available from Scott Steinberg, bestselling business author, and the team at TechSavvy Global, one of today's most renowned management consultants firms. A leader in the field of strategic consulting and organizational behavior, as seen by over 1 [...]
Meeting planners and special event planning professionals have a great job: They get to plan special occasions that bring smiles to audiences' faces, and educate tomorrow's leaders as well. But they also have a challenge job as well, between booking keynote speakers, managing content tracks, and handling logistics [...]
Corporate speaker Scott Steinberg is among today's best-known motivational, inspirational keynote speakers and management consultants, as seen by over one billion people worldwide. An international bestseller of guides to modern leadership and strategic innovation, and a popular fixture in the mainstream media, his key notes and corporate training [...]
Association speakers often have a lot to say about the power of social media, and why it's vital to embrace going forward. But thanks to the National Federation of Independent Business (a.k.a. the small business association), we got the chance to go beyond the keynote, and reveal how [...]